Browsing by Subject "National Identity"
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Item Restricted Visualizing the Evolution of Traditional Ugandan Design Elements in Contemporary Graphic Design Focusing on Illustration(2023) Nina Ashaba Ahebwa; Amann, Denise; Schroeder, Süheyla; Faculty of Architecture and Design; Berlin International University of Applied SciencesAI-GENERATED ABSTRACT: Abstract: The fusion of traditional Ugandan design elements with contemporary graphic design practices is a subject of growing interest, especially in the field of illustration. Known for its vibrant culture, Uganda has a rich artistic heritage characterized by intricate patterns, symbolic motifs, and captivating storytelling techniques. As the world increasingly leans towards minimalist designs, integrating these lively elements into modern graphic design becomes a complex challenge. This thesis aims to explore the evolution of these traditional Ugandan design elements in the context of contemporary graphic design, focusing on illustration as a medium. By examining the historical roots, cultural significance, and current practices, the study seeks to understand how these traditional aspects have been reimagined and incorporated into modern visual communication. The ultimate goal is to shed light on how artists can effectively represent national identity, preserve cultural heritage, and enhance visual storytelling through the intelligent use of traditional Ugandan design elements. Keywords: Ugandan Design Elements, Contemporary Graphic Design, Illustration, National Identity, Cultural Heritage, Visual Storytelling, Traditional Motifs, Minimalism, Artistic Evolution, Cultural Preservation