Browsing by Subject "Storytelling"
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Item Restricted Narrative exercises : the use of collage and montage in interior architecture(2018) Ghali, Maaïe Abou; Ebert, Carola; Larsen, Sigurd; Faculty of Architecture and Design; Berlin International University of Applied Sciences"The present thesis revolves around a primary interrogation, namely 'How is collage used in interior architecture to construct a narrative beyond technical drawings?' To answer this question, the thesis first offers a definition of collage and montage before taking a look at the emergence of the collagist technique in the European and global art scene. It goes to prove that beyond its technicity, collage is first and foremost a creative framework and a process of the mind. Secondly, it investigates how collate was introduced in architectural practice. This chapter is explored through three case studies, where three projects by Mies van der Rohe, Superstudio and Fala Atelier are analysed. One collage (or a series of collages belonging to the same project) per practice is inspected in order to understand the collagist approach in an architectural context. Here, the essay attempts to determine how collage can be seen as tool of representation that serves the purpose of order. After dissecting the methodology of each piece, it will be possible to grasp the narrative behind each proposal. As such, this chapter combines three analytical framework: contextual analysis, image analysis and spatial analysis. Lastly, the final chapter contains a creative application of the thesis topic in a water tower in Berlin, Germany."Item Restricted Narratives and Representation Creating Spatial Narratives(2021) Grübler, Mary; bachelor thesis in Interior Architecture / Interior DesignMACHINE-GENERATED SUMMARY NOTE : "One cannot not communicate" (Watzlawick, Beavin and Jackson 1967, 51) The notorious quote by communication theorist and psychologist Paul Watzlawick suggests that it is impossible to not communicate, may it be verbally or non-verbally, since every kind of behaviour is a form of communication itself. Even if it is not the intention to communicate something, it will be perceived and interpreted by somebody. Therefore, it is of advantage to know how to convey a desired message to a target group as clearly and understandable as possible. In the fashion industry for example, good communication is key when it comes to promoting a designer's collection in a fashion show. What the designer wants to convey with their clothes and in what substantial context they want to present the collection, determines the creative orientation of the stage design. Nowadays, brands also make use of fashion films, which offer new narrative possibilities inspired by cinematographic approaches. In opposite to live fashion shows, a film can be edited beforehand, which changes the way a story is told and how the audience comprehends it. To define what a narrative is, a basic concept has been taken from the structuralist theory, that divides the narrative structure into two parts: First is a story that consists of the content or chain of events (like actions and happenings) as well as existents (characters and setting) and secondly a discourse, the means by which the content is communicated. In summary, the story is what happens in a narrative and the discourse describes how it is communicated (Chatman 1978, 19). The main objective of this thesis is to answer the research question, how the narrative in Dior's fashion film "Le châteaux du Tarot" can be translated into the spatial context of a fashion show. To accomplish this, the use of narratives in fashion shows and fashion films are compared with each other and the relationship between narratives and space are investigated. It is necessary to first find a general approach that explains how narratives are represented in space, to then adapt it to the specific example of Dior. Two scenographic approaches will be discussed, one from an exhibition design perspective and one from a theatre staging. Case studies will be analysed to provide further information and insights. Finally, the gained knowledge will be implemented into the practical part of the bachelor projectItem Restricted Through the Queer Eye : Visualizing Narrative Identity in the LGBTQ Community Through Graphic Design and Visual Communication as an Educational Tool to Inspire and Connect With the Audience(2023) Israa Sayed Mohamed Kamal Aly Abouelkhair; Schroeder, Süheyla; Wittner, Ben; Faculty of Architecture and Design; Berlin International University of Applied SciencesAI-GENERATED ABSTRACT: Abstract: This thesis aims to merge storytelling with visual communication to present the unique and inspiring stories of LGBTQ individuals, revealing their journeys of forming acquired identities despite societal rejection and oppression. By leveraging graphic design tools and techniques such as collaging, layouts, photography, editorial design, and video editing, the goal is to visualize and narrate identities and experiences in a way that fosters understanding and connection within the LGBTQ community and among allies. The research methodology includes qualitative methods like unstructured interviews, mapping exercises, and a joint visual direction/mood board approach to empower participants and tailor the research to their personal experiences. Through this process, the thesis seeks to represent and resist inherited identities while embracing and rebuilding acquired ones. Keywords: LGBTQ, storytelling, visual communication, graphic design, acquired identity, unstructured interviews, mapping exercise, visual direction, mood board, empowerment