Culture in Crisis: Cultural Identity Expression in the Built Environment

Abstract

This thesis explores the complex relationship between culture, identity, and design in the context of the modern world. It examines how globalization and societal pressures for homogeneity have impacted personal and cultural identities, leading to a search for authenticity and belonging. The study delves into the role of architects and designers in creating spaces that reflect and support diverse identities, while also grappling with the challenges of modernity and globalization. By analyzing current design approaches and considering the perspectives of cultural critics, the thesis aims to foster a deeper understanding of the complexities surrounding cultural design in contemporary society. The goal is to inform and educate readers, allowing them to form their own opinions and contribute to the ongoing discourse on cultural identity and design. Keywords: Culture, identity, authenticity, globalization, design, architecture, homogeneity, modernity