Browsing by Subject "Aviation industry"
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Item Restricted The impact of low-cost airlines' CSR pratices on customers : the case of Ryanair and EasyJet(2020) Behar Villegas, Erick; Poljsak-Rosinski, Petra; bachelor thesis in Business Administration"Low-cost carriers have started to dominate the aviation industry since the beginning of 2000s. Growing concerns on ethical business practices forces companies to establish such programs towards their stakeholders and the environment. While having cost reduction strategy as a competitive advantage, how could LCCs adapt themselves without losing the market position? What do customers care most beyond the charming low prices? This study explores the corporate social responsibility applications of the low-cost airlines, particularly an analysis of Ryanair and EasyJet, and their impact on the customer opinion through conducting interviews with aviation customers. The results of this study are thoroughly analysed and extensively examined in the discussion part. The outcomes are expected to provide in-depth understanding on how low-cost airlines should approach socially responsible issues, considering the response of their customers."Item Restricted The impact of the spread of the coronavirus on the aviation industry : an analysis(2020) Ibragimov, Oleg; Behar Villegas, Erick; Poljsak-Rosinski, Petra; bachelor thesis in Business Administration"This paper gives an overview of the impact of the spread of the COVID-19 on the Aviation industry. It is concentrated explicitly on three airlines: Ryanair, Wizz Air, and EasyJet. The main focus is looking at the challenges the companies and their customers faced at three different times: beginning, peak, and end of the Coronavirus Crisis. It will give briefly give the overviews of those companies and define Crisis Management. Three cases of the companies and how they manage the situation with crisis and will look at their interaction with their customers at three different times. Template analysis and 4Ps will be applied to analyze the data and come up with the results, conclusions, recommendations. Keywords: Template analysis, 4Ps, Risk, Crisis, Crisis Management, the beginning, peak, and end of the Coronavirus crisis, EASA, COVID-19, Coronavirus Crisis, Ryanair, EasyJet, Wizz Air."
