Diversity management as a model for success : diversity as a success factor in strategic human resources work
| dc.contributor.advisor | Garg, Ritam | |
| dc.contributor.advisor | Kang, Long | |
| dc.contributor.author | Gökcek, Sevilay | |
| dc.contributor.department | Faculty of Business Administration | |
| dc.contributor.other | Berlin International University of Applied Sciences | |
| dc.date.accessioned | 2019-01-16 | |
| dc.date.accessioned | 2025-11-28T13:28:06Z | |
| dc.date.available | 2025-11-28T13:28:06Z | |
| dc.date.issued | 2018 | |
| dc.description | ISSUING BODY NOTE: BAU International Berlin University of Applied Sciences is the former name of Berlin International University of Applied Sciences | |
| dc.description.abstract | "Diversity management applies on the one hand to image politics, sometimes to the fulfilment of social and moral obligations such as equal treatment of men and women, but now also increasingly to a business management instrument for the use of the resource "diversity". To what extent strategic approaches have been developed in companies, which measures are applied and which advantages or difficulties companies see associated with this concept is determined in an international comparison of studies and afterwards in a questionnaire study with a German company. The focus is on understanding and dealing with cultural diversity in Germany. [...] there is a pluralisation of society in which individuals and subgroups are increasingly emerging from the large homogeneous mass. [...] This heterogeneous range has an impact on the labour market and must be taken into account in the recruitment and deployment of workers. Now, however, the combination of the needs of the companies and the supply on the market will lead to a certain adaptation, which, however, has to be coordinated. Diversity management, which is presented below as a tool for using diversity as a resource, is a good way of doing this (cf. Knight et al., 1999). [...] The aim of this scientific elaboration is to generate comprehensive knowledge about diversity management as such, to be able to rationally weigh up opportunities and risks and to know the various options for action of the respective dimensions of diversity derived from this. In order to create the necessary knowledge base, the terms diversity and management are discussed. Based on this, the opportunities and risks of companies involved in implementing diversity management are presented. In conclusion, the findings are summarized, followed by a critical analysis of the assignment. Finally, an outlook on possible changes is given. In order to test the theory in practice, a case study of the company DTP is presented." | en |
| dc.description.degree | BA | |
| dc.description.tableofcontents | List of figures -- List of abbreviations -- SUMMARY : Introduction -- Main problem statement -- Research aim -- Research objectives -- Research questions -- CONCEPTUAL LIMITATION : Diversity management -- Dimensions of the DiM : Gender diversity ; Cultural diversity -- Strategic human resources work -- LITERATURE REVIEW : WHAT BRINGS DIVERSITY MANAGEMENT FOR THE COMPANY? : Research strategy -- Challenges for gender and cultural diversity : Gender diversity ; Cultural diversity -- EMPIRICAL STUDY : DEUTSCH TÜRKISCHER PFLEGEDIENST (DTP) : Introduction of the company DTP -- Implementation and analysis of diversity management at DTP : Diversity management as part of the corporate strategy ; Focus on diversity management -- DISCUSSION : HOW IS DIVERSITY MANAGEMENT IMPLEMENTED IN YOUR COMPANY? : What impact do gender and culture diversity have on the advantages and disadvantages of your company? -- What opportunities do you offer if you apply diversity management in your personnel policy? -- According to your statements, you have a larger Turkish workforce, how does this affect your customer acquisition? -- How important do you consider diversity management in your personnel management? -- Would you say that the diversity of your staff has an impact on your success? -- Conclusion -- References -- Appendix | en |
| dc.identifier.uri | https://repository.berlin-international.de/handle/123456789/1011 | |
| dc.language.iso | eng | |
| dc.subject | Specific sectors, industries | |
| dc.subject | Human resource management | |
| dc.subject | Diversity management | |
| dc.subject | Healthcare | |
| dc.title | Diversity management as a model for success : diversity as a success factor in strategic human resources work | |
| dc.type | Thesis |