The Role of Graphic Design in Preservation of Serbian Cyrillic Script and Its Use in Modern Design
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2023
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Abstract
AI-GENERATED ABSTRACT: Abstract: This thesis aims to explore the role of graphic design in the preservation and popularization of the Cyrillic script in Serbia. To understand whether graphic design can contribute to this cultural preservation, the research will first investigate why the Cyrillic script is diminishing and why its preservation is important. Methods of inquiry will include scholarly research, media analysis, and interviews with Serbian designers. The thesis will also draw parallels with other countries facing similar issues with Cyrillic script. The central question revolves around whether graphic design, as a tool, can be effectively employed to bolster the status of Cyrillic in Serbia and if so, how. By focusing on the socio-political landscape, public sentiment, and existing initiatives, the research aims to provide a multifaceted view on how graphic design could be leveraged to address this cultural dilemma. Keywords: Graphic Design, Cyrillic Script, Serbia, Cultural Preservation, Socio-Political Landscape, Public Sentiment, Design Campaigns, Interviews