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The Bus Took the Wrong Turn : Empowering Karlstad Public Bus Transportation to Provide Supportive Communication Strategies Between Bus Drivers and Passengers With Early Stages of Alzheimer's Disease, Utilizing Visual and Communication Design

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dc.contributor.advisorGoodwin, Amara
dc.contributor.advisorRieß, Henrik
dc.contributor.authorMalin Manivone Mossberg
dc.contributor.departmentFaculty of Architecture and Design
dc.contributor.otherBerlin International University of Applied Sciences
dc.date.accessioned2024-01-15
dc.date.accessioned2025-11-28T13:27:14Z
dc.date.available2025-11-28T13:27:14Z
dc.date.issued2023
dc.description.abstractAI-GENERATED ABSTRACT: Abstract: The increasing aging population and rising prevalence of Alzheimer's disease present unique challenges for public transportation, particularly in maintaining accessibility and inclusivity for these vulnerable groups. This thesis focuses on the public bus transportation system in Karlstad, Sweden, to explore how visual and communication design can facilitate better interactions between bus drivers and passengers in the early stages of Alzheimer's disease. Drawing on interviews, current practices, and literature, the research aims to develop an inclusive design approach that addresses not only the specific needs of individuals with Alzheimer's but also those with other health conditions or even children. The broader objective is to enhance the quality of life for older adults by reducing social isolation and promoting community engagement, thus contributing to more equitable and compassionate public transportation systems. Keywords: Alzheimer's Disease, Public Transportation, Inclusive Design, Karlstad, Social Isolation, Accessibility, Communication Design, Elderly Population, Community Engagement, Visual Designen
dc.description.degreeBA
dc.description.tableofcontentsMACHINE-GENERATED CONTENTS NOTE: Table of Contents 1. Introduction ......................................................1 1.1 Scope and Limitations ..................................2 1.2 Inclusive Public Bus Transportation .................2-4 2. What Is Alzheimer's Disease? ..............................5-6 2.1 Early Stages of Alzheimer's Disease .................6 2.3 Why Is it Important to Consider Alzheimer's Disease? ....7 3. Public Bus Transportation and Passengers With Dementia ....7-8 3.1 Stigmatization of People With Alzheimer's in Public Transportation ...8-9 4. the City of Karlstad ............................................10 4.1 the Sun in Karlstad .................................11-12 5. Karlstad Bus Transportation ...............................12-14 5.1 Bus Tickets ..............................................15-16 5.2 Bus Function .............................................17-18 6. Methodology ....................................................19 6.1 Case Study 1: How Can Communication Design Add Value in the Context of Alzheimer's Disease? ....20 6.2 Case Study 2: Using Public Transport: Experiences of People With Dementia ............21 6.3 Reviewed Design Contribution to Dementia .......21-22 7. Design Approach ...............................................24 7.1 Design Concept ........................................25-28 7.2 Analogue Product .....................................29-36 7.3 Digital Product .........................................37-40 8. Conclusion .......................................................41 9. Bibliography ....................................................42-46 9.1 Figures ...................................................47-48 10. Appendix ......................................................49-56en
dc.identifier.urihttps://repository.berlin-international.de/handle/123456789/769
dc.language.isoeng
dc.subjectAccessibility
dc.subjectCommunication Design
dc.subjectElderly Population
dc.subjectInclusive Design
dc.subjectKarlstad
dc.subjectPublic Transportation
dc.subjectSocial Isolation
dc.subjectVisual Design
dc.subjectAlzheimer'S Disease
dc.titleThe Bus Took the Wrong Turn : Empowering Karlstad Public Bus Transportation to Provide Supportive Communication Strategies Between Bus Drivers and Passengers With Early Stages of Alzheimer's Disease, Utilizing Visual and Communication Design
dc.typeThesis

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