Publication: still, moving: Motion saturation and the perceptual future of Generation Beta
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Type
Thesis
Degree
BA
Date
2025
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
Published Version
Abstract
This thesis explores how motion saturation
in digital media affects perception,
attention, and emotional regulation,
particularly for Generation Beta, the
first to grow up entirely within kinetic,
algorithmically-driven environments. As
motion becomes the infrastructural norm,
stillness risks becoming unfamiliar or
undervalued.
Drawing from media theory, semiotics,
cognitive psychology, and original survey
data, the study examines how motion
produces both engagement and fatigue,
shaping not only user behavior but
perceptual norms.
These dynamics are translated into the
design installation Still, moving, which
inverts typical interface logic by making
stillness the trigger for visual chaos.
Survey insights are embedded into the
interaction, encouraging users to confront
the sensory impact of constant motion.
Rather than offering solutions, the project
calls for a perceptual rebalancing—an
intentional revaluation of stillness as a
cognitive and cultural resource within
design practice.